Youth activism has always led to social change.
STRENGTHENING DEMOCRACY FOR GENERATIONS
TO COME.
Founded in 2019, TurnUp is a 501(c)(3) non-profit organization and mobile app that comprises the largest youth-led voter registration and turnout initiative. We are on a mission to strengthen democracy by increasing high-impact youth civic action and closing the gap between young people who want to take civic action and those who do so. TurnUp includes four integrated programs that work together to increase youth voter registration and turnout: physical registration & turnout drives; relational registration & turnout drives; grassroots organizing; and digital campaigns. Forbes recognized TurnUp as the #1 standout tech non-profit.
TurnUp is the largest and fastest-growing coalition of youth turnout advocates, powered by a diverse team of over 5,000 youth organizers, 20,000+ young volunteers, hundreds of partner organizations, and thousands of individual donors from every corner of America. Since 2019, we’ve helped to register 250,000 young voters, texted 20 million young voters, talked to 750,000 young voters via phone calls, and reached 80 million impressions of our ads.
Young people have shown us that with support from TurnUp's programs, they will show up in droves and be the energetic change-makers that our democracy needs.
Did you know that the generational makeup of the United States is greatly shifting over time?
In 2024, Millennials and Gen Z will account for almost 45% of the electorate.
Did you know that young people voted in historic numbers in 2018, 2020, and 2022, and were the determining factor behind the election results in each, respectively?
Now imagine if the estimated 4 million young voters who turned 18 before November's election participated, how would that impact elections?
Our generation will soon dominate the electorate and have the power to define the scope of our political priorities.
TurnUp's goal is to register every newly eligible voter and pre-registrant in key states where the votes of young people can make the biggest impact in 2024.
We are hiring students in key states to run voter registration drives at their high schools and to contact each newly eligible student at their high school or college reminding them to register to vote. We are also utilizing our internship program and online tools to register voters.